Sales Fundamentals

 Designed for individuals who handle sales as part of their role and for salespeople who have never had formal sales training, this one-day course will give you the skills, knowledge, techniques, and disciplines needed to excel in sales consistently. From initial relationship-building to closing the deal, you’ll gain a comprehensive understanding of the entire sales process, including often-overlooked techniques that can make all the difference in achieving sales success.

What You’ll Learn:

• Understanding Relationships – Identify the key attributes that lead to success, and learn the importance of listening to build rapport and trust with clients.
• Qualification – Discover how to ask the right questions to understand your client’s needs more deeply.
• Building Value – Explore the different types of value, understand why your business is valuable, and learn how to communicate this effectively.
• Objection Handling and Closing – Gain confidence in handling objections and master techniques to close deals successfully.

Jon is a highly accomplished sales leader and the proud owner of the Sales Geek franchise serving Cheshire and North Staffordshire. He specialises in providing interim Sales Director services and tailored sales training solutions that drive tangible results. Before becoming a Sales Geek, Jon spent six years in a senior management role at Tesla in the UK, where he played a key part in helping Tesla become the leading EV brand in Europe. He now dedicates his expertise to helping other businesses achieve significant sales growth.

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