Linkedin for Small Businesses

Course Benefits:
This half-day LinkedIn course complements content marketing strategies by enhancing online presence and professional networking. Participants will learn LinkedIn best practices, audience engagement, ad usage, networking, and recruiting—all critical for leveraging LinkedIn’s business potential.

Key Topics:
By the end of this session, participants will be able to:

• Optimise LinkedIn Profiles for personal and business visibility.
• Engage Audiences using comments, messages, and community-building strategies.
• Track Performance with LinkedIn Analytics to refine and improve content effectiveness.
• Use LinkedIn Ads to generate targeted B2B leads.
• Network Effectively through professional outreach and follow-up techniques.
• Recruit Top Talent on LinkedIn by posting jobs, targeting candidates, and building an employer brand.

Members Price: £100+VAT
Non-Members: £140+VAT

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